1. Tourmaline technology - tourmalines are precious gemstones known to be a natural source of negative ions and far-infrared heat. - far-infrared heat is used to dry hair from the cortex out, reducing the need for strong wind velocity and high external heat. 2. Ionic technology - the crushed tourmaline infused in the dryer generates negatively charged ions that attach themselves to the positively charged wet hair. - this action reduces the size of the water droplets in hair making it into micro-fine particles easily penetrate hair restoring its natural moisture level without the humidity that causes frizz. - the ions also help to seal the hair's cuticle making it shiny and smooth. 3. Benefits to your hair - dries hair in half the time than regular dryers - very gentle on hair - leaves hair humidity-proof eliminating frizz - ions help seal hair cuticles preventing split ends - makes hair shiny and silky - holds hairstyles longer 4. Features - quiet and long lasting DC motor - fast